The most significant oral hygiene innovation in generations

Titanium bristles. Infinitely cleaner.

TiFinity is the first real upgrade to toothbrush bristles in over 80 years. Hair-fine titanium-alloy bristles reach up to 6X deeper below the gum line and floss between your teeth while you brush.

The white TiFinity toothbrush with its dark titanium-alloy bristles, reflected on a glossy surface
Nitinol flossing bristles Up to 6X deeper reach Bristles that never splay
  • Patented technology
  • Made in the USA
  • AIC 2022 Semifinalist
0X

deeper below the gum line than powered brushes with nylon bristles

0%

better access between teeth than Sonicare Elite

0%

more likely to clean in between your teeth

0+ yrs

since the last real breakthrough in bristle technology

Design

Turn it around.

Drag, swipe or use the slider to spin the TiFinity brush a full 360°.

Drag to rotate
0°
Titanium-alloy bristlesHair-fine nitinol, set in a patented bristle head.
Flossing tipsClean between and around every tooth, 360°.
Made in the USAProudly manufactured in the USA.

Laboratory tested

Clean where gum disease starts.

Plaque hides in the pocket between tooth and gum, where thick nylon tufts can't follow. TiFinity's bristles are as fine as hair yet strong enough to slip below the gum line.

  • Penetrates up to 3.0 mm below the gum line, compared with 0.5 mm for an ultrasonic powered brush with nylon bristles.
  • Cleans significantly better between your teeth than ordinary toothbrushes (p<0.001).
  • Cleans 360° around each tooth, for unprecedented gum health.
Cross-section of tooth and gum. A powered nylon brush reaches 0.5 mm below the gum line. TiFinity reaches 3.0 mm. Powered nylon TiFinity GUM LINE 0.5 mm 3.0 mm
Nylon 0.0 mm TiFinity 0.0 mm Plaque reached 0X deeper

TiFinity benefits

One brush. Seven reasons to switch.

Laboratory tested against the brushes you already know.

Laboratory tested

Up to 6X deeper below the gum line

TiFinity bristles penetrate up to six times deeper below the gum line than ultrasonic powered toothbrushes with nylon bristles, for unprecedented gum health.

Safe for your teeth

No harsher than nylon

The TiFinity toothbrush is not more abrasive to dental hard tissues than a conventional nylon-bristle brush (Oral-B Sensitive).

Detailed study report available on request.

Significantly more thorough

Better between every tooth

Cleans significantly (p<0.001) better between your teeth than ordinary toothbrushes.

+15.7% IAE vs. Sonicare Elite

IAE: Interproximal Access Efficacy

Floss when you brush

Flossing, built in

Strong, resilient bristles as fine as hair make TiFinity 95% more likely to clean in between your teeth.

95% more likely
Prevent gum disease

Titanium flossing bristles

TiFinity eliminates plaque substantially better than any other toothbrush available.

More on gum disease
Longer product life

Bristles that never splay

Thanks to the shape memory and fatigue strength of the titanium alloy, every bristle returns to straight. Without splay, TiFinity stays 100% effective for the life of the product.

Watch the splay test
Better for the environment

Less plastic in landfills

Because TiFinity brushes last longer while staying 100% effective, far less waste goes to landfills. This is our way of contributing to the protection of resources and our environment.

The splay test

Nylon gives up. Titanium bounces back.

Nylon bristles bend, fray and splay with every brushing, and a splayed brush stops reaching where it matters. Run three months of brushing on both and see what's left.

Ordinary nylon

Like new
Bristle alignment
100%

TiFinity titanium

Like new
Bristle alignment
100%
Day 0

Illustrative simulation. You can also swipe across either brush yourself. TiFinity's nitinol bristles return to straight thanks to their shape memory and fatigue strength.

A worn nylon toothbrush with badly splayed, frayed bristles
Look familiar?

This is what nylon bristles look like after a few months of brushing. Splayed bristles can no longer reach between teeth or below the gum line.

Side view of the TiFinity brush head with its fine titanium-alloy bristles

The material

Meet nitinol.

TiFinity bristles are made from nitinol, a high-tech titanium alloy with unique elasticity, fatigue strength and shape memory. It is bio-compatible and commonly used in medical implants and numerous dental products.

Shape memoryEvery bristle returns to straight.
Fatigue strengthBuilt to flex again and again without splaying.
Hair-fineReaches where nylon tufts can't.
Bio-compatibleTrusted in medical and dental devices.

4 in 10 US adults over 30 have gum disease (CDC)

A silent epidemic

Gum disease is linked to heart disease, diabetes and neurological disorders. Most toothbrushes simply can't reach it.

Nearly half of adults have some form of gum disease, and most brushes don't remove enough plaque in the hard-to-reach places where it starts.

Understand gum disease

See it in action

TiFinity, up close.

About us

Our vision & history

TiFinity Oral Care, LLC has developed and patented the most effective toothbrush ever made.

After years of product development and refinement, the TiFinity bristle is ready to enter the market as an important tool to fight gum disease, which can be an underlying contributor to heart disease, diabetes and neurological disorders.

We strive to make TiFinity Bristle Technology the new standard of care in consumer oral hygiene.

A smiling couple laughing together over coffee
  1. 1938

    Nylon arrives

    The first nylon-bristle toothbrush goes on sale. For more than 80 years, bristles barely change.

  2. Years of R&D

    A titanium bristle is born

    TiFinity develops, refines and patents its nitinol flossing bristle, the first significant improvement to bristle technology in generations.

    An early orange TiFinity prototype with titanium-alloy bristles
    An early TiFinity prototype
  3. Lab & clinical testing

    Proven deeper, safer, cleaner

    Laboratory studies confirm 6X deeper reach and no added abrasion. Preliminary clinical results show unprecedented plaque removal.

  4. October 2022

    Arizona Innovation Challenge

    TiFinity Oral Care is selected as a Semifinalist in the 2022 Arizona Innovation Challenge (AIC).

    Arizona Innovation Challenge logo

    Selected as a Semifinalist in the 2022 Arizona Innovation Challenge.

  5. Next

    Made in the USA, at scale

    We're raising investment capital to equip our factory in the USA for automated volume production.

    Design renders of the TiFinity brush in black, white, red, blue and silver
    Design renders

Become an early adopter

Be among the first to brush with titanium.

We provide a limited number of brushes to select early adopters, especially dental professionals.

  • 1
    ApplyTell us who you are and why you'd like to test TiFinity.
  • 2
    BrushSelected testers receive a TiFinity brush for daily use.
  • 3
    ShareGive us feedback at regular intervals, plus a short testimony in text or video.
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FAQ

Frequently asked questions

When will TiFinity be released?

We are raising investment capital to equip our factory in the USA for automated volume production. Join the newsletter to be the first to know when TiFinity launches.

Is it really safe for my teeth?

Yes. TiFinity's nitinol bristles are as gentle on your teeth as nylon bristles. Laboratory testing showed TiFinity is not more abrasive to dental hard tissues than a conventional nylon brush (Oral-B Sensitive). The bristles are as fine as hair, yet resilient enough for thorough cleaning in hard-to-reach places: at the gum line, below the gum line and between teeth.

What are the bristles made of?

The bristles are made from nitinol, a high-tech titanium alloy with unique elasticity, fatigue strength and shape-memory properties. Nitinol is bio-compatible with the human body and commonly used in medical implants and numerous dental products.

I have sensitive gums. Can I still use TiFinity?

TiFinity bristles are no more abrasive than conventional brushes with nylon bristles. Studies have also shown that nearly 50% of adults have some form of gum disease, and most toothbrushes don't remove enough plaque in those hard-to-reach areas. Using TiFinity may help improve the condition of your gums through more thorough removal of plaque, bacteria and tartar.

Please discontinue use and consult your dental professional if you experience severe irritation.

Who should not use TiFinity?

Nitinol is an alloy of titanium and nickel. People who are allergic to these metals may have an allergic reaction to this product. If you have a known metal allergy or hypersensitivity, talk to your dental professional before use.

How long does a TiFinity brush last?

TiFinity's titanium-alloy bristles do not splay. Thanks to shape memory and fatigue strength, each bristle returns to a straight shape, so the brush remains 100% effective for the life of the product.

Become an early adopter